On Tuesday evening, the hitmaker-turned-designer who is most known for his song “Get Lucky” made his debut as the men’s creative director of Louis Vuitton. He transformed Pont Neuf, the city’s oldest bridge, into a discotheque complete with gospel music, gold carpeting, and a celebrity crowd. It was the first presentation after his predecessor, the legendary fashion designer and longtime colleague of Kanye West, Virgil Abloh, passed away. Abloh was widely regarded as an industry pioneer.
The event, which was also attended by NBA player LeBron James, actor Zendaya, reality celebrity Kim Kardashian, and supermodel Naomi Campbell, was in essence a party and a spectacle in addition to being a fashion show. Attendees included Kim Kardashian, Naomi Campbell, and Zendaya. The night drew to a close with a live performance on the bridge by hip-hop superstar Jay-Z, who was joined by Pharrell for their collaborative singles I Just Wanna Love U (Give It 2 Me) and Frontin’. Pharrell’s appearance was a happy surprise for the audience.
Rihanna, on the other hand, began to gain popularity as she exposed her growing baby belly while wearing an outfit featuring the “damoflage print” that was designed by Pharrell for his next spring/summer collection in 2024.
Williams, who is now 50 years old, mentioned to the AFP news agency that he was aware of the background that lies behind the contemporary domination of black culture before the show.
“I think these corporations are waking up, slowly but surely, I think they’re understanding that we have flavour and that we have something that’s really interesting to offer,” he added. “I think they’re understanding that we have something to offer that’s really interesting.” “Both historically and factually, it’s been whitewashed,” but “while that’s been tough on us historically, it’s kind of made it easy when it comes to taste because we bring such a striking juxtaposition,” the speaker said.
He continued by saying, “It’s striking when you see LeBron James wearing something, when you hear Jay-Z’s lyrics, when you see and hear Beyonce, the energy, and her voice.” The singer, rapper, and producer known as NERD and Neptunes also paid respect to Abloh, who passed away in 2021 at the age of 41 due to cancer. Williams stated that they have worked together on a few projects. “I collaborated with him on a couple of things,” “From a spiritual standpoint, his energy is very much still present in this space.”